TONIGHT IS THE NIGHT!

Subaru Master Cook-Off premieres TONIGHT at 7pm. Tune in: https://www.youtube.com/watch?v=ZaBgC3aVTfM

YouTube premiere on May 26th at 7pm. https://www.youtube.com/watch?v=ZaBgC3aVTfM

Help us congratulate our Sales and Leasing Consultant Samreen on graduating from UPEI with a Bachelor in Business Administration BBA!!   We are so proud of all your hard work and are happy to be able to join you in celebrating this wonderful occasion. The future is yours and we cannot wait to see all […]

  Subaru Canada, Inc. (SCI) has announced pricing for the hotly-anticipated 2024 Impreza, benefitting from a complete redesign and improved driving dynamics, performance, and technology. The Impreza will be available in four trim levels: Convenience, Touring, RS, and Sport-tech.   A recent recipient of the Canadian Black Book 2023 Best Residual Value Award for the 'Car: […]

Only 2 more chances to enter! Guess the location in our Search for Sakura contest. #RoadToSakura Previous location: Himeji, Japan Enter contest: http://SubaruSakura.ca Full contest rules: http://SubaruSakura.ca/Rules Contest ends May 5, 2023.

Our Search for Sakura contest is back again this year. Check back every Monday for your chance to enter. #RoadToSakura Full rules: http://subarusakura.ca/Rules

  Congrats to our General Manager Patsy Tremblett on being highlighted by the Canadian Automobile Dealers Association!   Patsy truly is an inspiration for women in the auto industry and has paved the way for over 20 years in multiple different roles. We are lucky and thankful to have her lead our team!  

  MISSISSAUGA, ON, April 5, 2023 /CNW/ - Subaru Canada, Inc. (SCI) marked today with the reveal of the newest member of the Wilderness family, the 2024 Crosstrek Wilderness, at the New York International Auto Show. Combining Subaru's renowned Symmetrical All-Wheel Drive with a revised drivetrain, standard X-MODE, elevated 235-millimetre ground clearance and exclusive body […]

Help us welcome Nathan Johnson to our Subaru and Steele Auto family as our new Service Advisor!   Nathan looks forward to assisting our Subaru customers with all their automotive needs! Be sure to say hello the next time you are in.  

WELCOME TO THE TEAM! Help us welcome Jonathan Goyette to our Subaru and Steele Auto family as our new Service Video Advisor!   Jonathan looks forward to providing our Subaru customers with high-quality service videos and create a transparent experience form start to finish! Be sure to say hello to Jonathan the next time you […]