2024 Subaru Crosstrek Walk Around - The true urban legend

The all-new 2024 Subaru Crosstrek features a more ruggedly athletic exterior design, a redesigned passenger cabin, the latest version of Subaru Symmetrical Full-Time AWD and the choice of two potent SUBARU BOXER engines. But that’s not all: There’s the enhanced Subaru EyeSight Driver Assist Technology, a new Onyx trim level, a dual-function version of X-MODE, […]

  Subaru Canada, Inc. (SCI) has announced pricing for the hotly-anticipated 2024 Impreza, benefitting from a complete redesign and improved driving dynamics, performance, and technology. The Impreza will be available in four trim levels: Convenience, Touring, RS, and Sport-tech.   A recent recipient of the Canadian Black Book 2023 Best Residual Value Award for the 'Car: […]

  MISSISSAUGA, ON, April 5, 2023 /CNW/ - Subaru Canada, Inc. (SCI) marked today with the reveal of the newest member of the Wilderness family, the 2024 Crosstrek Wilderness, at the New York International Auto Show. Combining Subaru's renowned Symmetrical All-Wheel Drive with a revised drivetrain, standard X-MODE, elevated 235-millimetre ground clearance and exclusive body […]

Help us welcome Nathan Johnson to our Subaru and Steele Auto family as our new Service Advisor!   Nathan looks forward to assisting our Subaru customers with all their automotive needs! Be sure to say hello the next time you are in.  

Join us and the rest of the world in leading a global climate resolution! Turn off your lights for Earth hour at 8:30 pm and show the world what can be accomplished!  

MORE CELEBRATIONS! Help us congratulate our Apprentice Olivia Gibbs, who just received her Motor Vehicle Safety Inspection Mechanic License!!   This is a HUGE accomplishment, and we are so proud of all your accomplishments. The future is sure to be right!  

PROMOTION ALERT! Also, help us congratulate Sam Joseph, who was recently promoted to Parts Advisor! Sam began his career with Subaru as a Detailer and worked his way up to Parts Advisor.   He has been integral in providing excellent customer service and parts promotion. Congrats Sam from your Subaru and Steele family.  

  Subaru Canada, Inc. (SCI) is thrilled to see the Subaru Crosstrek and Outback be recognized by the 2023 AutoTrader Awards. The Subaru Crosstrek was crowned Best Subcompact SUV while the Outback brought home two honours, Best Compact SUV and the coveted Best Overall SUV.   The AutoTrader Awards jury considers every single vehicle available […]

Today Subaru of Charlottetown wears pink     to raise awareness of the impact bullying has in our schools, workplaces, homes, and online. Today we are coming together to practice kindness!  

Save the date, Sunday, August 20th and register today, Subaru of Charlottetown Trilobster Triathlon and kids Triathlon. Great family event with something for everyone.   Swim Program: Triathlon PEI and the Charlottetown Bluefins Aquatic Club have organized a masters swim program at the BellAliant Center. Great opportunity to get your swim ready for August 20th. […]